Response Mailer Tutorial - Getting Started

Outline
This tutorial walks you through the steps to setup Response Mailer to

• Part 1
  Create a followup responder
  Read your incoming emails
  Add your list of outgoing emails for your drip marketing campaign
  
• Part 2
  Setup a filter to identify optin emails
  Extract the email address and the person's name
  Add the information to the subscriber database
  
• Part 3
  Automatically remove existing subscribers
• Part 4
  Send a test email

Let's begin!

Part 3

Here we'll remove prospects from the mailing list. To unsubscribe the person will send and email with 'remove me' in the subject line.

Step 1: Opt-in / Opt-out
Locate the Followup Responder and Select Edit. Then select the 'Opt-in/Opt-out' tab.
The following screen will be displayed.


Check the 'Prospect Opt-out' box and click the 'Remove Prospect' button to automate the removal of prospects.

Step 2: Opt-in Filter
The following screen will be displayed.

This is the screen for setting the conditions an incoming message must meet in order to be processed by ResponseMailer.
These conditions are related to words or letters that you expect an incoming message to contain in specific fields.
We will now setup a filter to match the leads email.

Step 3: SUBJECT line Filter
Select 'And the SUBJECT line contains the following' item and click the 'Words/Phrases' button.
The following screen will be displayed.


The key fields on this screen are :

• Enter the word/phrase to filter on – click the Add button and enter remove me

After setting this filter click on the “OK” button to complete the procedure.

Step 4: Actions
Click the Actions tab to display the following screen.


This screen will allow us to perform a number of task with the extracted information. In this case we want to send an thank you email and add the person to the prospect database.

Select the 'Reply with an email message' item and click the 'Send Email' button.
The following screen will be displayed.

The key fields on this screen are : 

• From – enter your email address.
• - this icon is used to insert data fields to personalize your messages.
• Subject – enter the subject of the message

After entering the information, click on the “Next” button to enter message body.

The following screen will be displayed.

This screen contains various options for formatting the text. The key fields on this screen are : 

• Message – enter the message you would like to send
  Note: use the icon to select merge field to personalize the message.

After entering the information and click on the “Finish” button.

Step 5: Prospect opt-out
Select the 'Remove prospect from to the database' item and click the 'Remove Prospect' button.
The following screen will be displayed.

The key fields on this screen are : 

• Select delete this address
• Field Mapping
  Prospect Email - enter [[SenderEmail]]

Click on the “OK” button to complete the entry. Then click 'OK' to save the information.

 

Part 4

Use your email program to send a test message. Make sure that the test email meets the filter condition for the opt-in / opt-out.
Click Receive/Send from the menu. This will allow ResponseMailer to immediately check your mailbox.
Note: that the program will automatically scan your inbox for new message and send the autoreply, but since we want immediate results we are manually activating the Receive/Send operation.

Check the recipient mailbox for the auto response email.
Check the follow-up responder prospect database for the new subscriber or the removal of the email address..
Once you have it working you can edit the responder to add additional filters, extractors and actions.